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Suruki Supermarket

71 East 4th Avenue, San Mateo, CA, United States
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  • 98%
    Foodies
  • 74%
    Family Travelers

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  • Suruki SupermarketPro 2014
    Member of
    Local Culture
    Outdoor Enthusiasts
    Foodies
    + 2
    • Wellness
    • Green Travelers

    This grocery is a great find. The selection for the common Japanese grocery items is about the same as a small size Nijiya Market. Definitely not as extensive as the bigger Mitsuwa. What really stood out is the the sashimi counter. You can order your toro sliced by pound. Just pick what you want and you don't have to go through dozens of those pre-packaged fish to find something you like. The store aren't big but the fresh produce are pretty good. Nice sake selection too.

    Recommended for:Family TravelersFoodies
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  • Suruki Supermarket

    It's New Year's eve, and I want to go to a Sushi Bar!

    http://www.youtube.com/watch?v=zJhWRFUQ4X0

    Sushi, sushi, sushi bar!
    Going to a sushi bar!
    Sushi, sushi, sushi bar!
    Going to a sushi bar!
    Sushi, sushi, sushi bar!
    Going to a sushi bar!
    Sushi, sushi, sushi bar!
    Going to a sushi bar!
    I wanna go to a sushi bar.
    I wanna go with you.
    Hamachi, Ika, Ebi, Tako.
    Maguro, Kaibashira.
    How about this Friday night?
    I can't wait to go.
    Anago, Uni, Toro, Natto.
    Unagi, Akagai.
    Ooo, how nice!
    Healthy menu.
    It's my favorite Japanese meal.
    Ooo, colorful art of the food.
    It's a beautiful Japanese meal.
    Sushi, sushi, sushi bar!
    Going to a sushi bar!
    Sushi, sushi, sushi bar!
    Going to a sushi bar!
    I wanna go to a sushi bar.
    I wanna go with you.
    Ikura, Battera, Salmon.
    Tamago, Saladamaki.
    Which one shall I order first?
    I just can't choose.
    Kappa, Anakyu, Tekka.
    Sayori, Kazunoko.
    Ooo, Let's eat a healthy menu.
    It's a famous Japanese meal.
    Ooo, let's drink hot green tea After a Japanese meal. Sushi, sushi, sushi bar!
    Going to a sushi bar!
    Sushi, sushi, sushi bar!
    Going to a sushi bar!
    Sushi, sushi, sushi bar!
    Going to a sushi bar!
    Sushi, sushi, sushi bar!
    Going to a sushi bar!

    ----------------

    But if you're like me, and don't feel like splurging $60 to $100+ for "let the chef sock it to me baby" dinner surprise at some random sushi bar, also known as oh-mah-ka-say (re: it's $o expen$ive, oh my, you don't say!), then Suruki is an excellent choice for a quick fix (for your sashimi needs), whether you want to all to yourself, or for some serious party food.

    Bottom line, you can walk out with a custom platter $20+ worth of the good stuff (that would equivalently run you $50 or $60 at a restaurant potentially, maybe slightly better quality), and still feel like royalty once you take it home to consume.

    No, I'm not talking about the pre-sliced and/or pre-packaged sashimi blocks or slices or prepped sushi in the refrigerator section, or the stuff near the front where the cheapsters are getting ready in line 30 mins near closing time to lay down on the tracks and die for discounted bento and prepped foods...

    Head towards the back to the fish butcher section. Order whatever you want and you can create your own custom sashimi platter (or call in advance and they can even custom make a nigiri platter too).

    Today's selection

    - Seabass misozuke
    - Aji Hiraki
    - salmon sake / miso zuke
    - Salt marinated salmon filets (beni zake)

    Please note these you don't eat raw...you bring em home and grill em.

    Sashimi stuff:

    - Large muscular Ah-nold looking buff ama ebi or spot prawns, probably the biggest I've ever seen in a lon time (unfortunately they weigh the whole thing, price it as is, then remove the head and shells and toss em, unless you specify you want them, good for flavoring broth or soup at home)

    - Hirame

    - Kanpachi

    - Salmon (for sashimi)

    - small trays of uni for $8.50 per (a tad bit too brown for my liking tone-wise) or a large almost restaurant sized tray at $35 ish per.

    - ikura (sadly clumpy but still decent tasting if lumped over rice...for way better ikura, get the sake marinated version at Hotaru nearby if dine in, individually separated balls of goodness)

    - maguro

    - toro

    - hamachi

    -chunky soft scallops

    -wakame salad

    -abalone salad

    -hokki(gai) salad.... this stuff is seriously dope ass good.

    - tai (two whole fish in the counter and a few more packaged up with saran wrap)

    The Australian hiramasa they stocked during summer 2009 was nice.

    Hike over a few steps to another refrigerator section and you'll find

    -mirugai (unfortunately sad and limp tonight, only 2 strips available)
    -ankimo (not as good as the top restaurants of course but a better fix than the average non Japanese run joints)
    -pre packaged random blocks of sashimi fish for DIY at home
    - oysters on the halfshell
    - nishin (herring with kazunoko...more eggs than fish! Looks like saba...it's New Year food mon)
    - imported packaged shimesaba
    - nakaochi (tuna scraps/scrapped off the carcass...mix with scallions for "negi-toro" or natto for a quick fix on the cheap)

    so basically almost the entire spectrum of the basics and classics are here.

    While quality can vary at times between here and Nijiya, thumbs up for being able to custom order what you want, sliced to order, and having competitive prices with friendly service to boot, and even more variety than Nijiya at times.

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  • Suruki Supermarket

    Buy an inexpensive Japanese lunch (noodles, veggie salads, rice dishes, sushi) at this cute supermarket. Eat in San Mateo Central Park.

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Description

Suruki Supermarket is a Japanese supermarket located at 71 E. 4th Avenue in San Mateo, California. Patrons of this market, both American and Asian, rave about the wonderful sushi and bento boxes as well as the fresh seafood and vegetables. The prices are very reasonable for its location and customers report that the staff are extremely friendly and helpful. After six o'clock in the afternoon the market will often mark down prepared meals greatly in order to sell them quickly and prevent waste. They are always snatched up by eager customers within moments!

OverviewEdit

4.5 out of 5
3 members' reviews
85 people visited Suruki Supermarket

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